The Reader (newspaper)

The Reader is an alternative weekly newspaper in Omaha, Nebraska.

The Reader was established in 1984 by a group that included John Heaston, Dan Beckmann, and others. Beckmann bought out Heaston in 1999, then sold nearly all of his ownership interest in February 2000 to 77-year-old Alan Baer, a member of the family that had founded the J. L. Brandeis and Sons department store chain.[1] Baer replaced Beckmann as publisher a few months later.[2]

Meanwhile, John Heaston established another paper, the Omaha Weekly, in March 2000. After Alan Baer died in November 2002, Heaston bought the Reader and merged it with the Weekly.[3]

The Reader's corporate owner, Pioneer Publishing, also publishes several other papers and websites, including the Spanish language El Perico.[4]

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