TCS Connect

Building of Yayvo at Khayaban-e-Ittehad, DHA, Karachi.

TCS Connect was an online shopping portal owned by TCS Pvt Ltd. The e-commerce portal was launched in early 2012 [1] and was among the early businesses to step into the emerging online stores in Pakistan. The portal was re-branded as Yayvo.com in September 2015.[2]

Promotions

In order to take a lead on e-commerce giant in the country lifecomforter.pk, daraz.pk & Yayvo has done extensive online and offline marketing. Including billboards, a morning show in collaboration with PTV News,[3] re-branding of TCS courier vehicles with Yayvo insignia. Yayvo also has a separate office located at Khayaban-e-ittehad in D.H.A Karachi.

References

  1. ↑ "TCS Connect – New Service Launched". 6 May 2012.
  2. ↑ "TCS Connect Rebrands as Yayvo.com". 14 September 2015.
  3. ↑ Bhutto, Rozina (10 February 2016). "TCS partners with PTV News for one of its kind morning show".
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