Peeple (mobile application)
 | |
| Developer(s) | Nicole McCullough and Julia Cordray |
|---|---|
| Initial release | March 7, 2016 |
| Development status | Released |
| Type | Social networking |
Peeple is a mobile application that allows people to leave recommendations[1] for other people based on professional, personal and romantic relationships. Initially described as a "Yelp for People",[1] the original announcement in October 2015 drew criticism over concerns of harassment, and its creators launched a "watered-down" version of the app in March 2016.
The company was founded in April 2014 by Nicole McCullough and CEO, Julia Cordray.[1]
Announcements
The company's plans for their app were announced in September 2015, and received widespread criticism over concerns of cyberbullying and harassment.[2] By late October, the service had been redesigned as "opt-in", so that people could only be rated if they had registered with the service.[3] Users would also have the option to veto reviews they disliked,[3] with negative reviews never becoming visible without the subject's permission.[4] The initial beta version was tested by 10,000 users.[5]
In October 2015, the company announced having received a $50,000 grant from an unnamed government organization,[6] and plans to generate revenue by charging users to perform more than one search per day.[7]
Launch
Peeple was officially released on March 7, 2016.[8] The launched app was described by the New York Post as "friendlier" and more "watered-down" than the version described in 2015, lacking a star-rating system and allowing users to choose which comments appear on their profiles.[5]
Popular culture
A similar concept was explored in the first episode of the British Netflix series Black Mirror, titled "Nosedive", which is set in a dystopian world where a rating-people-based-on-their-social-performance-application defines a person's material wealth and social standing in society.
See also
References
- 1 2 3 Macaulay, Kat (March 10, 2016). "Peeple App: quite possibly the most objective review you'll see online". TAKCAM. Retrieved March 10, 2016.
- ↑ Jackie Wattles (4 October 2015). "Peeple co-founder pushes back against backlash over app". CNNMoney.
- 1 2 Pearson, Jordan (26 October 2015). "Peeple Has Backtracked to the Point of Pointlessness". Vice. Retrieved 12 November 2015.
- ↑ Ghoshal, Abhimanyu. "Peeple's app has pivoted and is now completely pointless". TheNextWeb. Retrieved 5 October 2015.
- 1 2 Gollayan, Christian (7 March 2016). "'Yelp for people' app is back with safeguards for bullying". New York Post. Retrieved 15 March 2016.
- ↑ "Peeple Watching". Retrieved 4 October 2015.
- ↑ Reagle, Joseph. "The problem with rating people on the new app Peeple". TheConversation. Retrieved 2 October 2015.
- ↑ "Social reputation app Peeple launches". March 3, 2016. Retrieved 9 March 2016.