Onefootball

Onefootball (previously iLiga / THE Football App)[1] is a German mobile football application based in Berlin, Germany, that provides users with news, live scores, fixtures, results, tables and stats for over 140 leagues and in 16 languages worldwide.[2] Founder and CEO Lucas von Cranach started Onefootball as a text-based service in 2008, and shortly thereafter Onefootball became one of the first sports apps available on Apple’s App Store.[3] As of February 2015, the app has amassed a total of over 20 million downloads worldwide[4] and is available on iOS,[5] Android,[6] Windows[7] and the web.[8]

History

Onefootball was founded as motain GmbH by Lucas von Cranach in March 2008 in Bochum, Germany and moved to Berlin in 2010.[9] The app originally started as a text-based service that pushed scores and results to users’ mobile phones[10] but shortly thereafter became a purpose-built mobile application. Until April 2014, the app was known as iLiga within Germany and THE Football App in the rest of the world.[11] According to interviews, the company renamed its app to Onefootball in order to have a globally comprehensible name and to better reflect the fact that most football fans have one favourite club team and one national team.[12] In April 2014 Onefootball moved from their office in Berlin Mitte to the Fabrik complex on Greifswalder Strasse in Prenzlauer Berg,[13] which was also home to Swedish audio distribution platform Soundcloud until mid-2014.[14] Approximately 60 employees from 25 countries[15] work in their 15,000-square-foot football-themed office space with its football goals and artificial grass floors,[16][17] which was designed by the Munich firm TKEZ architecture & design.[18]

Partnerships

Onefootball has developed a number of partnerships over the past several years. In 2012 they created an app for the Euro 2012 app in cooperation with Carlsberg, which was referred to as “the most successful branded app ever”.[19] For the 2014 World Cup, Onefootball partnered with Volkswagen[20] to create Onefootball Brasil.[21]

Onefootball announced in March 2015 that they had developed a version of the app for Apple Watch.[22] They were also featured in the Apple Spring Forward Event on 9 March 2015.[23]

Later that same month, Onefootball released Tackl, an extension app on Facebook Messenger that allows users to combine football match events with photos and send them to friends via Messenger.[24]

Funding

In April 2013, Onefootball received €10 million Series A funding from Earlybird.[25][26] Six months later, in October 2013, they received a further €5 million from Union Square Ventures.[27] Lakestar invested an undisclosed sum in the company in 2014.[28]

References

  1. ↑ Hofmann, Alex (31 March 2014). ""Wir riskieren sicherlich einige Nutzer" – neuer Name und neue Struktur bei iLiga". Gründerszene. Retrieved 9 April 2015.
  2. ↑ "Onefootball". CrunchBase. Retrieved 9 April 2015.
  3. ↑ Munger, Michel (3 March 2015). "Bayern Central and Football Collective partner with Onefootball". Bayern Central. Retrieved 9 April 2015.
  4. ↑ Biederbeck, Max (5 March 2015). "Zukunft des Social Web / "Tausende Fußballfans in einem öffentlichen Forum — das geht nicht gut aus", sagt Jonathan Lavigne von Onefootball". WIRED. Retrieved 9 April 2015.
  5. ↑ "Onefootball - Football News & Live Scores". App Store. Retrieved 9 April 2015.
  6. ↑ "Onefootball - Pure Soccer!". Play Store.
  7. ↑ "Onefootball". Windows Phone. Retrieved 9 April 2015.
  8. ↑ "Onefootball". Retrieved 9 April 2015.
  9. ↑ Camrath, Jörgen (31 March 2014). "Berliner iLiga-App wird sozialer und bekommt neuen Namen". The Wall Street Journal. Retrieved 9 April 2015.
  10. ↑ Räth, Magdalena (3 July 2013). "Einzig Nutzeraufmerksamkeit ist endlich". Gründerszene. Retrieved 9 April 2015.
  11. ↑ Camrath, Jörgen (31 March 2014). "Berliner iLiga-App wird sozialer und bekommt neuen Namen" (in German). The Wall Street Journal. Retrieved 9 April 2015.
  12. ↑ Hofmann, Alex (31 March 2014). ""Wir riskieren sicherlich einige Nutzer" – neuer Name und neue Struktur bei iLiga". Gründerszene. Retrieved 9 April 2015.
  13. ↑ "Community". G-212. Retrieved 9 April 2015.
  14. ↑ "SoundCloud". Foursquare. Retrieved 9 April 2015.
  15. ↑ "Mit Anlauf: Onefootball landet Volltreffer beim Bürodesign". Berlin Valley News (February 2015): 38.
  16. ↑ Dunn, Carey. "This Office Has A Running Track". Fast Company. Retrieved 9 April 2015.
  17. ↑ Carrasco, Alexa (30 March 2015). "This Office in Berlin Has a Designated Space for Penalty Kicks". Curbed. Retrieved 9 April 2015.
  18. ↑ "Onefootball". TKEZ architecture & design. Retrieved 9 April 2015.
  19. ↑ Dredge, Stuart (2 October 2013). "With 4.5m active fans, The Football App wants to be 'the Facebook of football'". The Guardian. Retrieved 21 October 2015.
  20. ↑ McCarthy, Joe (28 May 2014). "VW ensures brand visibility during World Cup via soccer app". Luxury Daily. Retrieved 21 October 2015.
  21. ↑ "Fußball-WM: VW geht mit Fan-App an den Start". Wolfsburger Allgemeine Zeitung (WAZ). 22 May 2014. Retrieved 21 October 2015.
  22. ↑ "Le foot debarque sur l'Apple Watch !". AppWatch.fr. 23 April 2015. Retrieved 21 October 2015.
  23. ↑ "Apple - Live - March 2015 Special Event". Apple. Retrieved 21 October 2015.
  24. ↑ Ramisch, Fritz (26 March 2015). "Facebook macht seinen Messenger zur Plattform für (fast) alles". Mobilbranche.de. Retrieved 21 October 2015.
  25. ↑ "Aus iLiga und TheFootballApp wird Onefootball". Berliner Morgenpost. 31 March 2014. Retrieved 4 August 2015.
  26. ↑ "Getting To Know You: Lucas von Cranach, founder of THE Football App". Business Matters. 10 August 2013. Retrieved 4 August 2015.
  27. ↑ "Aus iLiga und TheFootballApp wird Onefootball". Berliner Morgenpost. 31 March 2014. Retrieved 4 August 2015.
  28. ↑ Biederbeck, Max; Röttger, Nikolaus; Oberndorfer, Elisabeth (25 May 2015). "Das Geheimnis der Fußball-App Onefootball" (06/15). WIRED. Retrieved 4 August 2015.

External links

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