Omer Pardillo Cid

Omer Pardillo Cid is a talent manager and producer. He began his career in 1992 in the Media Relations Department at RMM Records in New York. At RMM, he handled publicity for celebrities, such as: Celia Cruz, Marc Anthony and Tito Puente.

In 1998, he became the manager of Celia Cruz handling business, creative and personal aspects of her career[1][2] Pardillo-Cid was responsible for negotiating the most important recording deal in Celia Cruz' career with Sony Music Entertainment.[3] This relationship with Sony proved to be a key creative development in the singer's career: she earned three Grammys and four Latin Grammys. In 2002 he founded The Celia Cruz Foundation, a not-for-profit organization with the purpose of providing scholarships for children studying music and to keep "The Queen of Salsa" legacy alive.[4][5][6][7]

In 2006 Pardillo Cid became the Vice-President of Entertainment for Eventus, where he works with artists like Cuban-singer Lucrecia, Willy Chirino, Cachao's Mambo All Stars and Celia Cruz All Stars.[8] He hosts a weekly radio show "Azucar!, Celebrating the legacy of Celia Cruz", on SiriusXM by National Latino Broadcasting LLC[9] and represents the estate of Celia Cruz.[10][11]

In 2011, Pardillo Cid was awarded a Latin Grammy as a producer for Cachao: The Last Mambo in the category of Best Tropical Traditional Album. Also in 2012, he won a Grammy,for "The Last Mambo" in the category of Best Tropical Latin Album.[12][13][14]

References

  1. ↑ Cobo, Leila (Oct 28, 2000). 50th Anniversary Tribute. Billboard Newspaper. pp. 56, 59, 64.
  2. ↑ Brady, Emily (Feb 25, 2007). "Amid the Gravestones,a Final love song". New York Times.
  3. ↑ Cruz, Celia. Mi vida.Una autobiografia. Harper Collins. pp. 191, 193. ISBN 0-06-072606-7.
  4. ↑ "Celia Cruz Foundation".
  5. ↑ "Celia Cruz homenajeada en un sello postal". People en Espanol. Dec 30, 2011.
  6. ↑ Abreu, Rafael (March 17, 2011). "Stamps'Forever' honor Latin Music Icons". AOL Latino.
  7. ↑ "Celia Cruz exhibition at the Smithsonian Museum".
  8. ↑ Ben-Yehuda, Ayala (Oct 21, 2008). "Eventus releases Celia Cruz album". Billboard.
  9. ↑ "Azucar on EN VIVO". March 6, 2012.
  10. ↑ "Celia Cruz Estate wins domain battle". Billboard Biz. April 6, 2009.
  11. ↑ Ben-Yehuda, Ayala (Oct 27, 2008). "Celia Cruz exhibit". Billboard.
  12. ↑ "Latin Grammy backstage". Miami Art News. November 22, 2011.
  13. ↑ "Israel Lopez "Cachao" wins Grammy for his last album "The Last Mambo"". Latin Trends. Feb 13th,2012. Check date values in: |date= (help)
  14. ↑ "Cachao: The Last Mambo wins Best Tropical Latin Album". Hispanic Ad. Feb 17th,2012. Check date values in: |date= (help)


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