Nobó

nobó
Course Dessert
Main ingredients Avocado, coconut milk and honey
Cookbook: nobó  Media: nobó

Nobó is a brand of dairy-free ice cream, manufactured in Dublin, Ireland and sold nationally.

Background

The name Nobó is a contraction of the Irish no bó, meaning "no cow". This refers to the lack of dairy ingredients in the ice cream.[1]

The company was started by Brian and Rachel Nolan in 2012.[2] In 2013, the couple took part in the Food Works programme by Bord Bia, Enterprise Ireland and Teasgasc. They introduced Nobó commercially through local farmer’s markets before making the transition to major stores at the start of 2014. By September, the product was available in 100 stores across Ireland,[3] which led to take up by the major national retailer SuperValu and other stores.[1][4] The ice cream is also sold in the United Arab Emirates.[5]

Products

The main ingredients used in Nobó ice cream include avocado, coconut milk and honey as a natural sweetener. Nobó offers Chocolate and Toasted Almond, Vanilla and Coconut, Fresh Lemon, Passion Fruit, Mango and Irish Salted Caramel, available in 500ml and 100ml tubs.[1][5] Nobó ice creams are also free from lactose, soya, gluten, cholesterol and eggs, as the founders cannot eat these ingredients found in conventional ice cream.[6][7]

Reception

The product has been reported in national media for its taste and demonstrating a market for Irish exports. In August 2014, Nobó's Fresh Lemon flavour won 3 gold stars at the Great Taste Awards in the UK. The Irish Independent's Linda O'Sullivan wrote "Go taste their ice-cream, it is simply delicious."[8][9] The Vegetarian Society of Ireland have suggested the product as a suitable dairy-free alternative to ice cream, though it contains honey, meaning it would not be considered vegan.[10]

See also

References

  1. 1 2 3 "Brian and Rachel Nolan of Nobó". Local Enterprise. Dublin City Council. Retrieved 16 February 2015.
  2. ↑ "Couple makes leap from high finance to healthy ice cream". The Irish Independent. 1 October 2014. Retrieved 16 February 2015.
  3. ↑ "Applications open for food start-ups programme". Farmer's Journal. 30 September 2014. Retrieved 17 February 2015.
  4. ↑ "Mini Meringues Eton Mess with Nobo Ice Cream". Supervalu. Retrieved 16 February 2015.
  5. 1 2 "Nobo". Marketplace International 2015. Irish Food Board. Retrieved 17 February 2015.
  6. ↑ "Hands-on approach is flavour of the future". The Irish Independent. 30 June 2013. Retrieved 16 February 2015.
  7. ↑ "The Big Idea : Rethinking ice cream". The Journal. 6 December 2014. Retrieved 16 February 2015.
  8. ↑ "We've got it licked! Our food firms get a taste of gold in UK". Irish Independent. 17 August 2014. Retrieved 17 February 2015.
  9. ↑ "The Top 50 winners of Great Taste 2014". Great Taste Awards. 27 August 2014. Retrieved 17 February 2015.
  10. ↑ "Shopping List". Vegetarian Society of Ireland. Retrieved 17 February 2015.
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