Nintendo 3DS sales

As of December 31, 2015, Nintendo reports 57.94 million Nintendo 3DS units have been sold worldwide.[1]

2011

Life-to-date number of units shipped, in millions
(all models combined)
Date Japan America Other Total Increase
2011-03-31[2] 1.06 1.32 1.23 3.61 N/A
2011-06-30[3] 1.27 1.43 1.63 4.32 19.7%
2011-09-30[4] 2.13 2.13 2.42 6.68 54.6%
2011-12-31[5] 4.66 5.47 4.91 15.03 125.0%

First quarter

Pre-launch

Prior to its launch, Amazon UK announced that the Nintendo 3DS was their most pre-ordered video game system ever.[6] Nintendo of America announced that the number of pre-orders were double the number of pre-orders for the Wii.[7]

Launch

The system launched in Japan on February 26, 2011, and sold its entire allotment of 400,000 Nintendo 3DS units during its release in amid reports of major queues outside retailers and pre-order sellouts.[8] During that week 119,591 copies of Professor Layton and the Miracle Mask were sold, making it the best-selling Nintendo 3DS launch title in Japan, and the third best-selling title from any system in that week.[9][9] On March 25, 2011, the system launched in Europe, selling 303,000 units during its first two days of its release. In the UK 113,000 3DS units were sold during its opening weekend, making it Nintendo's most successful hardware launch in the country to this day.[10] On March 25, 2011 the Nintendo 3DS launched in North America. Nintendo announced that first day sales for the Nintendo 3DS in the US were the largest of any Nintendo handheld device in history.[11] According to the NPD Group, Nintendo sold just under 500,000 Nintendo 3DS units during the month of March 2011 in the US, with 440,000 Nintendo 3DS units sold in its first week of release.[12][13] As of March 31, 2011 the 3DS had sold 3.61 million units, short of the 4 million Nintendo projected.[14] The Nintendo 3DS is also the fastest selling console in Australia, with 200,000 units sold through 37 weeks of availability.[15]

Second quarter

Price cut

Following the system's price cut of almost one third of its original price, sales saw an increase of more than 260 percent during the comparable 19-day time period in July. About 185,000 units were sold following a price cut on August 12. Nintendo sold more than 235,000 Nintendo 3DS systems in the United States in August, being the second best-selling dedicated game system for the month.[16]

Fourth quarter

After approximately 8 months after its release, Nintendo of America announced that sales of the Nintendo 3DS had surpassed the original Nintendo DS in its first year, which was approximately 2.37 million units sold.[17] During the 2011 holiday season, the Nintendo 3DS sold approximately 1.6 million units in Japan.[18] By the end of 2011, Nintendo 3DS sales reached 4 million units sold in the United States.[19] Overall, Nintendo sold 11.4 million Nintendo 3DS units worldwide, in 2011.[20]

2012

Life-to-date number of units shipped, in millions
(all models combined)
Date Japan America Other Total Increase
2012-03-31[21] 5.85 5.99 5.30 17.13 14.0%
2012-06-30[22] 6.76 6.41 5.82 19.00 10.9%
2012-09-30[23] 7.94 7.38 6.88 22.19 16.8%
2012-12-31[24] 10.88 9.97 8.99 29.84 34.5%

2013

Life-to-date number of units shipped, in millions
(all models combined)
Date Japan America Other Total Increase
2013-03-31[25] 11.54 10.26 9.29 31.09 4.2%
2013-06-30[26] 12.18 10.62 9.69 32.48 4.5%
2013-09-30[27] 13.33 11.43 10.22 34.98 7.7%
2013-12-31[28] 15.76 14.36 12.62 42.74 22.18%

Third quarter

On September 30, 2013, Nintendo president Satoru Iwata announced that the Nintendo 3DS had sold more than 5 million units in Japan during the year of 2013. This mark was only surpassed by its predecessor, the Nintendo DS.[29]

Fourth quarter

Following the launch of the Nintendo 2DS, Nintendo sold 452,000 units of the Nintendo 3DS family in the United States, during the month of October, double the previous month's sales. As such, it achieved its sixth consecutive month as the best-selling video game console in the US. Total Nintendo 3DS first-party software sales for the month hit more than 2 million units, the highest since December 2011.[30] North American retailer Target reported that the Nintendo 3DS XL was among its top-sellers during the Black Friday.[31] On November 29, 2013, Nintendo of France deputy general manager Philippe Lavoué announced that Nintendo 3DS life-to-date hardware sales stand at 2.15 million units in France, in which 30 percent account for Nintendo 2DS sales. It was also announced that the 3DS possesses a market share of 50 percent of all video game systems sold, and that Nintendo 3DS software sales rose from 850,000 to 1,700,000 year-over-year in the region.[32] According to the NPD Group, Nintendo sold around 770,000 units of the Nintendo 3DS family in November in North America, pushing the lifetime to nearly 10.5 million units in the region.[33] On December 19, 2013, MCV reported that lifetime Nintendo 3DS family sales in the United Kingdom had hit 2 million units.[34]

Regional Sales Data:

2014

Life-to-date number of units shipped, in millions
(all models combined)
Date Japan America Other Total Increase
2014-03-31[37] 15.89 14.59 12.85 43.33 1.4%
2014-06-30[38] 16.15 14.83 13.16 44.14 1.84%
2014-09-30[39] 16.61 15.27 13.54 45.42 2.90%
2014-12-31[40] 18.70 16.77 14.93 50.41 10.99%

Fourth quarter

The fourth quarter of 2014 saw the release of the New Nintendo 3DS in Japan and Australia. Although having upgraded hardware, a few exclusive titles, and being capable of running SNES Virtual Console games, it is not treated as a new generation of console. It is considered to be part of the 3DS family, and is therefore included in these sales figures.

2015

Life-to-date number of units shipped, in millions
(all models combined)
Date Japan America Other Total Increase
2015-03-31[41] 18.96 17.51 15.58 52.06 1.4%
2015-06-30[42] 19.25 17.91 15.90 53.07 1.4%
2015-09-30[1] 19.79 18.27 16.29 54.34 2.4%
2015-12-31[43] 20.97 19.50 17.47 57.94 2.4%

First quarter

The first quarter of 2015 saw the release of the New Nintendo 3DS, part of the 3DS family and thus counted among these sales figures, in Europe and North America.

2016

Life-to-date number of units shipped, in millions
(all models combined)
Date Japan America Other Total Increase
2016-03-31[44] 21.32 19.76 17.77 58.85 1.4%
2016-06-30[45] 21.63 20.11 18.05 59.79 1.6%
2016-09-30[46] 22.14 20.73 18.69 61.57 2.98%

References

  1. 1 2 "Consolidated Sales Transition by Region" (PDF). Nintendo. 2015-09-30. Retrieved 2016-01-05.
  2. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2011-04-25. Retrieved 2011-04-25.
  3. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2011-07-30. Retrieved 2011-07-30.
  4. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2011-10-27. Retrieved 2011-10-27.
  5. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2012-01-26. Retrieved 2012-01-26.
  6. ↑ "3DS Amazon UK's most preordered system ever". GameSpot. March 17, 2011. Archived from the original on March 21, 2011. Retrieved 2011-03-18.
  7. ↑ Brightman, James. "Nintendo: 3DS Pre-Orders Now 2X Level of Wii". Industry Gamers. Archived from the original on October 8, 2011. Retrieved 28 March 2011.
  8. ↑ Peckham, Matt (February 28, 2011). "Nintendo 3DS Sells 400,000 in Japan, Already R4 Hacked". PC World. Retrieved 2011-02-28.
  9. 1 2 "Weekly consumer sales ranking" (in Japanese). 4Gamer.net. February 27, 2011. Retrieved 2011-03-14.
  10. ↑ "Nintendo 3DS UK sales figures are in". Computer and Video Games. April 1, 2011. Retrieved 2011-04-01.
  11. ↑ Thorsen, Tor (March 29, 2011). "3DS sets sales record in US, 'no widespread issues' with portable". GameSpot. Archived from the original on April 1, 2011. Retrieved 2011-03-29.
  12. ↑ "POKÉMON GAMES SELL NEARLY 2.5 MILLION IN NINTENDO'S BEST MARCH IN U.S. FOR PORTABLE HARDWARE" (Press release). Nintendo. 14 March 2011. Retrieved 14 March 2011.
  13. ↑ Cliff Edwards (April 15, 2011). "Nintendo Says 3DS Has 'Great' Start With U.S. Sales of 440,000 in Week One". Bloomberg L.P. Retrieved 2011-04-20.
  14. ↑ Ramsay, Randolph (2011-04-25). "Wii successor confirmed for 2012, Nintendo profits fall by 66% - News at GameSpot". Gamespot.com. Retrieved 2011-11-01.
  15. ↑ "Nintendo 3DS Fastest Selling System in Australia - News". Nintendo World Report. Retrieved 2012-05-02.
  16. ↑ Haselton, Todd (2011-09-09). "Nintendo 3DS sales jump 260% after price cut". BGR. Retrieved 2013-10-18.
  17. ↑ Robinson, Landon. "Nintendo 3DS surpassed year one DS sales". Inside Gaming Daily. Retrieved 20 November 2013.
  18. ↑ Sakuraoka-Gilman, Matt. "Japanese sales figures highlight 3DS' holiday dominance". PocketGamer.biz. Retrieved 20 November 2013.
  19. ↑ Molina, Brett (2012-01-03). "Nintendo 3DS sales top 4 million; 'Zelda' hits 1M mark". Game Hunters. USA Today. Retrieved 20 November 2013.
  20. ↑ Kelly, Samantha. "Nintendo Reports Huge Losses on Sluggish 3DS Sales". Mashable. Retrieved 20 November 2013.
  21. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2012-04-25. Retrieved 2012-04-26.
  22. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2012-07-24. Retrieved 2012-07-26.
  23. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2012-10-23. Retrieved 2012-10-24.
  24. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-01-30. Retrieved 2013-01-30.
  25. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-04-24. Retrieved 2013-04-24.
  26. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-07-30. Retrieved 2013-07-31.
  27. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-10-29. Retrieved 2013-10-30.
  28. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2014-01-28. Retrieved 2014-01-29.
  29. ↑ 3DS sells more than 5 million in Japan in 2013
  30. ↑ Holliday, Katie. "Nintendo clocks its highest US sales score in October". CNBC. Retrieved 20 November 2013.
  31. ↑ "Walmart Reports Strong Black Friday Sales". 630 WPRO. Retrieved 19 December 2013.
  32. ↑ Hellio, Patrick. "Super Mario 3D World Killer-App De La Wii U ?" (in French). JDLI.com. Retrieved 4 December 2013.
  33. ↑ Jackson, Mike. "NPD: PS4 tops Xbox One in North American November sales". CVG. Retrieved 14 December 2013.
  34. ↑ Dring, Christopher. "3DS sales hit 2m in the UK". MCV UK. Retrieved 19 December 2013.
  35. ↑ http://gonintendo.com/?mode=viewstory&id=220397
  36. ↑ http://gonintendo.com/?mode=viewstory&id=220168
  37. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-05-07. Retrieved 2014-05-07.
  38. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-07-30. Retrieved 2014-07-30.
  39. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2013-10-29. Retrieved 2014-10-29.
  40. ↑ "Consolidated Sales Transition by Region" (PDF]). Nintendo. 2015-01-28. Retrieved 2015-01-28.
  41. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2015-03-31. Retrieved 2015-07-29.
  42. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2015-06-30. Retrieved 2015-07-29.
  43. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2016-04-27. Retrieved 2015-12-31.
  44. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2016-04-27. Retrieved 2016-03-31.
  45. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2016-10-26. Retrieved 2016-06-30.
  46. ↑ "Consolidated Sales Transition by Region" (PDF). Nintendo. 2016-10-26. Retrieved 2016-09-30.
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