National Radio Institute

Magazine advert
1926 magazine advertisement for the National Radio Institute

The National Radio Institute-McGraw Hill Continuing Education Center was a private post-secondary for-profit school, specifically a correspondence school, based in Washington, D.C., founded in the early 20th century. It originally trained students desiring to become radio operators and technicians. In 1922, the term "radiotrician" was coined for NRI graduates and registered with the U. S. patent office in 1928. NRI conducted its training courses through mailed lessons, a form of asynchronous learning. The first such home-study courses NRI offered were in radio repair (transmitters and receivers) and radio telegraphy & telephony. These courses were designed to be comprehensive, covering all facets of radio technology, including: radio operation, broadcasting, manufacturing, sales, and service.

Later, a FCC license exam preparation course was added and, in time, courses were added for students aspiring to become tradesmen in the broader field of electronic equipment servicing, including: TV & VCR repair (NRI registered the term "teletrician" with the U. S. patent office in 1938), basic electronics, automation & control systems, avionic & marine communication systems, and even a very early computer technology (logic and programming) correspondence course in 1971. Later, NRI further expanded to include courses in electric appliance repair, automotive mechanics, small engine repair, building construction, home inspection, air conditioning, refrigeration, heating, & solar technology, computer repair, locksmithing, as well as bookkeeping and accounting. Nevertheless, radio-television-electronics remained its largest division. NRI was America's oldest and largest home-study radio-television-electronics school, a claim they frequently advertised. The school was an accredited member of the Distance Education and Training Council, now known as the Distance Education Accrediting Commission.

Early history (1914–68)

National Radio School: primarily classroom instruction

James Ernest Smith, founder of the National Radio Institute

The National Radio School was established in 1914 in Washington, D.C. by James Ernest Smith (1881–1973).1 Smith was a teacher at McKinley Manual Training School (moved in 1926 to its present location and now known as McKinley Technology High School). He held a bachelor's degree in electrical engineering from Worcester Polytechnic Institute (B.S.E.E., 1906) and began his career at Westinghouse Electric Corporation in Pittsburgh, but he took an extended leave of absence to teach what remained in the term of an applied electricity course for a colleague at McKinley whom had become ill. It went well and Smith was offered a permanent position at the school, which he accepted. After a while, students began coming to him for private formal instruction and this is how the National Radio School began, when a small classroom was set up for four students inside the U. S. Savings Bank Building at 14th and U Street N.W.. Additional students quickly began to seek enrollment.

In 1915, during this period of high growth, John A. Dowie (1886–1958) was hired as the National Radio School's Radio Theory Instructor (later becoming Chief Instructor) and the following year E. R. Haas (1891–1947) was brought on as the school's Vice President and Business Director. The first home-study courses were developed and implemented by the National Radio School as early as 1916 in order to accommodate the needs of those students who wished to continue their training but were no longer able to be physically present. During World War I, facilities were expanded as there was a strong demand for radio operators. By 1917, enrollment had grown to 150 students.

NRI's main office building at 16th and U Street NW in Washington D.C., home of the school from 1927 to 1957.

National Radio Institute: exclusively home-study courses

In 1918, the U. S. government appointed Smith as the director of the Radio Department at Howard University, where he was responsible for Signal Corps training, while Haas was asked to conduct radio work for the Army Officer's School at Yale University. Edward L. Degener (1898–1974) joined NRI to oversee advertising and organization in Haas' temporary absence, but stayed on afterwards and eventually became General Manager and Treasurer, retiring in 1960. After the war, the demand for radio operators continued to grow and, in 1920, classes were moved to Pennsylvania Avenue when the school was renamed the National Radio Institute. In 1923, the business was relocated to Connecticut Avenue NW in Washington D.C., and classroom instruction was discontinued entirely so the school could focus solely on its home-study model. The business quickly outgrew this location, as well, and moved to 16th And U Street NW in 1927, where it solely and entirely occupied the building in which it remained for the next 30 years. The building on U Street was constructed in 1915 and still stands today, currently being occupied by the Center for Community Change.

Publications, technical advisory board, and alumni association

For the benefits of its students and alumni, NRI published, beginning in 1928, a trade magazine originally called National Radio News, which was renamed multiple times to: National Radio - TV News(1950), NRI News(1958), and finally to NRI Journal(1963). An alumni association was formed on November 23, 1929. By this point, NRI's average annual enrollment was around 18,000 students. Established that same year was NRI's technical advisory board, which eventually included among its members: Lee de Forest, the American inventor of the Audion triode vacuum tube; the well-known radio engineer Cyril M. Jansky Jr.; and Maj. Gen. George Owen Squier. American electrical engineer Alfred Norton Goldsmith joined the board in 1934, followed in 1935 by inventor and television pioneer Philo Farnsworth (a 1924 alumnus of NRI), and Harry Diamond (engineer) in 1938.

A sketch of the NRI building on Wisconsin Ave NW in Washington D.C., which appeared in the Jun-Jul 1957 issue of the National Radio-TV News Journal announcing the school's relocation.

Retirement of the founder and final move

In 1947, Haas died unexpectedly and his responsibilities were passed on to James E. Smith's son, James Morrison Smith (1916–2010)2, also a graduate of Worcester Polytechnic Institute (B.S.I.E., 1937), who had been an executive at the school since 1945. The following year, plans began for a 59,000 square feet building NRI had designed specifically for its needs at 3939 Wisconsin Avenue NW in Washington D.C.. In 1956, James E. Smith turned 75 years of age and stepped down from the presidency, handing the role over to his son, while remaining active in the school as founder and chairman of the board. After construction of the new building was completed, the school moved in 1957 and remained at that location until it closed down over four decades later.

Advertisement

The National Radio School and Institute ran advertisements on its courses for decades in magazines such as Boys' Life, Popular Science, Popular Mechanics, Radio-Electronics, and Electronics Illustrated. These ads often contained appealing testimonials from NRI graduates, but sometimes by popular and/or successful spokespersons who were not NRI alumni. For example, Tom McCahill endorsed NRI 's appliance repair course in a 1975 ad in Popular Mechanics. According to one source, direct marketing ads largely stopped by the mid-1970s.3

Conar Instruments (1962)

A Conar oscilloscope

NRI's home-study courses included kits from which students would assemble circuits or entire radio/stereo receivers, television receivers, as well as test instruments of various kinds (analog multimeters, tube testers, oscilloscopes, signal generators, etc.). The objective was to supply them with practical hands-on experience, as a supplement to the theoretical knowledge they obtained from the course reading materials, as well as to provide them affordable service tools with which they could practice their new trade. In 1962, NRI began to sell these kits, which were similar to products marketed by Heathkit, commercially direct to consumers under the brand name Conar Instruments. In the mid-1960s, Conar very briefly dabbled in the Ham radio business by offering what today are known as the Conar Twins, a transmitter and receiver pair. Many of these vacuum tube-powered transmitters and receivers can still be found at Hamfests and nostalgia events.

Acquisition and operation by McGraw-Hill Education (1968–99)

By the second half of the 1960s, NRI recognized that its limited resources would preclude it from maintaining its leadership position within the industry in the coming decade. James Morrison Smith thus set out to find a partner/buyer. In 1968, McGraw-Hill Education agreed to purchase NRI, after having bought the correspondence division (20%) of Capitol Radio Engineering Institute in 1964. By this time, over one million students had completed an NRI course. McGraw-Hill had anticipated this would open a new market for technical books, while NRI hoped a significant advantage to the acquisition would be their ability to utilize the vast technical publishing resources of its new owner. It was 1973 when the McGraw-Hill name began appearing in catalogues of copyright entries for NRI courses in the U. S. Library of Congress, and 1974 when it started to appear in magazine advertisements for the school, as well as in the NRI Journal. After completion of the deal, the school was renamed once again to NRI Schools, and became part of a newly established McGraw-Hill Continuing Education Center.

James Morrison Smith (circa 1954), son of and successor to James E. Smith

The founder, James E. Smith, remained as NRI Schools chairman until his death in 1973 while his son, James Morrison Smith, continued to serve as president, a post he had held since 1956. After James E. Smith's death in September 1973 and his son's semi-retirement2 at the end of that same year, John F. ("Jack") Thompson (1931–2015), who joined NRI in 1955, became president and CEO of NRI Schools and a senior vice-president of the McGraw-Hill Continuing Education Center, staying in those roles until his retirement in 1984.4 Thompson was succeeded by Edward B. "Ted" Beach (1934–1999), who was appointed director of the education department at McGraw Hill's Continuing Education Center. Beach retired in 1989 after 28 years of service with NRI. The last director/general manager of the school was Nick Maruhnich (born 1951), who was a senior vice president of special projects at the McGraw-Hill Companies.

By the mid-1980s, NRI Schools' average annual student enrollment had peaked to around 60,000, a substantial increase over the 38,000 a few years earlier. NRI Schools claimed to be the first organization to educate students on a digital computer with training software and to use multimedia computers and the Web to familiarize students with cutting-edge technology. Under McGraw-Hill's management, the school also branched out into many other training fields, including computer repair, as discussed in the introductory section. However, by the 1990s irreversible economic and technological developments had unfolded that adversely affected the business and ultimately resulted in the closing of NRI Schools.

NRI Schools' closing (1999–2002)

Throughout its existence, NRI was a reputable business and a respected vocational school. Its closing is less related to the rise-and-fall of for-profit schools and more related to the rapid technological developments and changes in consumer attitudes that were occurring around the end of the twentieth century, as well as the school's inadequate diversification. Simply stated, radio-television-electronics servicing (the school's primary focus areas) reached a point in which they were no longer considered lucrative career paths, as consumers had come to feel that most electronic goods were disposable items. Consequently, McGraw-Hill concluded that NRI Schools' future business prospects and opportunities for growth were too limited, despite the improvements in operations and profits that had been made after the acquisition and their addition of more contemporary computer repair courses. Their downfall was gradual at first - publication of NRI Journal was discontinued in 1980 but, by the next decade, the digital revolution, VLSI, and miniaturization were in full swing, all of which helped set the stage for the school's eventual closing.

Determining Factors

Price erosion and the end of American dominance in TV/radio manufacturing (1980s)

The technological advances that were occurring during this time period, combined with low production costs (e.g. from offshoring activities), resulted in fierce global competition in the semiconductor and electronics manufacturing industries in the last two decades of the twentieth century, helping to drive a continuous price erosion of their products. Market share and revenues of American television and radio manufacturers, for example, decreased precipitously with the success of foreign manufacturers. By the 1980s, imported radio and television receivers (particularly from Japan) dominated the American market. In the eyes of the consumers, these units exhibited higher reliability and better quality at lower prices. Many major American TV and radio manufacturers were forced to exit the business. One-by-one, these companies closed down, sold their assets, or ceased their radio/TV production: Quasar (brand)/Motorola (1974); Magnavox (1974); Admiral (electrical appliances) (1979); GTE (1981), including Sylvania Electric Products and Philco; General Electric (1985); and RCA (1986). The last U. S. manufacturer to produce television receivers domestically was Zenith Electronics, which sold a controlling interest of its shares to the Korean company LG Electronics in 1995. It became a wholly owned subsidiary of LG in 1999.

Impact of advanced technologies on the electronics service sector and NRI Schools (1990s)

It was becoming hard for consumers to justify the repairing of malfunctioning items when the purchasing of newer models was so affordable. With the exception of display technologies, the new goods generally had internal components that were fewer in number and smaller in size, made possible by the advances in semiconductor and electronic materials technology. Moreover, by the end of the 1990s, the demise of analogue electronics ensured the technological obsolescence of many of the traditional mainstays of the consumer audio/video service industry, such as cathode ray tube (CRT) television sets, videocassette recorders, LaserDisc players, as well as console stereos and component stereo systems. These items were being replaced in favor of much less costly and/or more portable, higher-technology devices that were either difficult-to-service or not economically feasible to repair.

This progression of America towards a throw-away society drastically altered employment prospects in the electronics service sector. For example, according to the Professional Service Association, the number of TV repair shops fell from 20,000 in 1992 to 9,000 in 2002 and to around 7,000 by 2007. From 2011 to 2016, the average annual growth rate of the electronics and computer repair services industry was -1.0%. The concomitant effect, for NRI Schools, was a sharp decline in enrollment. Unlike NRI Schools, many of its competitors (see below) survived these turbulent times by greatly diversifying their academic offerings to include non-technical training coursers more relevant to contemporary society.

The school's closure and legacy

Ultimately, after radio-television-electronics servicing seemingly lost its relevance in society, McGraw-Hill announced that NRI Schools would be phased out, simply citing "changes in the marketplace". NRI Schools ceased accepting new enrollment applications on April 1, 1999 and discontinued operations completely on March 31, 2002, giving the institution a respectable 88 years of existence in the business of distance education.

Over its lifetime, NRI administered 1.5 million correspondence courses and had succeeded in adapting to training its students through the ushering in of major technical transformations in the radio-television-electronics industry of that time period: from vacuum tubes to solid-state devices (first to discrete transistors and then to integrated circuits); from CRTs to flat panel display; the rise in popularity of cable television and the decline of terrestrial television; the switch from electro-mechanical to entirely microprocessor-controlled receivers, as well as the introduction of personal computers and, finally, the transition from analog to digital radio/television signal transmission. After the school shut down, the Wisconsin Avenue property was purchased and occupied by Fannie Mae.

Notable alumni

Similar American schools contemporary with NRI

Throughout the 20th century several technical American schools existed, which offered correspondence courses similar to those of NRI. Included among these are the following:

Some of these schools have survived by diversifying their academic offerings. For example, including courses in business administration, medical technology, medical billing & coding, and even offering advanced/graduate-level degrees.

Notes

1 Smith's birth year is erroneously reported as 1889 in some sources. However, in the article "The Story of the National Radio Institute," which appeared in a 1944 National Radio News journal, Smith's birth date and place is given as February 3, 1881 in Rochester, New Hampshire.

2 A WPI benefactor publication from September, 2010, lists both J. Morrison Smith (from the class of 1937) and his father (class of 1906) as deceased. J. Morrison Smith died in February of that year, after having been retired and residing in South Carolina for some time.

3 However, by the late 1970s, through the 1980s, and as late as 1996 advertisements appeared in Popular Mechanics for NRI courses in audio/video servicing, computer repair, home inspecting, automotive servicing, master locksmithing, small engine repair, air conditioning/heating/refrigeration, and electrical installation and repair.

4 Thompson's obituary claims Thompson served as NRI Schools president and CEO from 1973 until he resigned in 1984 to start his own consulting firm. A January 1974 NRI Journal article confirms Thompson succeeded J. Morrison Smith as president in 1973.

Sources

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