John Beard (news anchor)
John Beard (born 1948) is an American news anchor based in Buffalo, NY.
Beard, born in St. Pauls, North Carolina and a Navy Corpsman with the Marines before beginning his broadcast career, is a graduate of East Carolina University.
From December 1993 until September 2007, he anchored, with Christine Devine, the 10 p.m. newscast at KTTV in Los Angeles. Prior to KTTV, Beard was a longtime anchor at KNBC-TV, beginning a 13-year career at the station in 1980. It was during one of Beard's newscasts at KNBC that a mentally unbalanced viewer, who was the child of newsteam pharmacy specialist Max Stollman, went onto the news set and demanded consumer advocate David Horowitz to read the man's manifesto at gunpoint. Once Horowitz finished reading the paper, the man set the gun down on the desk, at which time Beard reached over and grabbed the weapon on the desk.[1]
Beard has also worked at WIVB-TV in Buffalo, and at WITN-TV and WXII-TV in his home state of North Carolina.
He has appeared as himself and newscaster roles in television series including Spider-Man, Arrested Development (on which he made twenty-four appearances as himself, including the fourth season, which was filmed after he relocated to Buffalo) and 24.
Beard left KTTV in December 2007. According to his personal website, he was excused (despite the highest ratings in station history) because he was being paid too much after a fight in favor of more substantial news and less celebrity fluff in contrast to what market research indicated viewers wanted to hear. Beard had left KNBC in 1993 after refusing to read misleading news teases and celebrity stories (particularly regarding pop singer Michael Jackson), to go to KTTV. KNBC management at the time let him out of his contract to go to a "lesser" station, but would not release him to go to channel 2 (KCBS) or channel 7 (KABC) the other two network owned and operated stations in Los Angeles which had 11PM newscasts. The Fox owned and operated was acceptable because its 10PM would not compete against KNBC and Beard was considered a great reader by news directors and station general management.
In Buffalo, Beard is now an anchor for Channel 2 News Daybreak and Midday on WGRZ, and has helped propel WGRZ's morning newscast, Daybreak, into first place in Buff alo's Nielsen ratings. [2] On November 1, 2016 it was announced that John Beard would be leaving WGRZ at the end of the year.[3]
References
- ↑ "Youtube clip of KNBC-TV Live On-Air Incident".
- ↑ "Warm and Fuzzy Beard, Hurricane Hysteria and Overpriced Pretzels". Internet Archive WaybackMachine. Aug 29, 2011. Archived from the original on October 22, 2012. Retrieved Nov 10, 2013.
- ↑ "John Beard to Leave WGRZ". www.adweek.com. Retrieved 2016-11-01.