Feature.fm
 | |
| Type of business | Private |
|---|---|
| Founded | 2013 |
| Headquarters | New York City, United States and Tel Aviv, Israel |
| Country of origin | Israel |
| Founder(s) | Lior Aharoni, Zohar Aharoni |
| CEO | Lior Aharoni |
| Key people |
Lior Aharoni: Co-Founder & CEO Zohar Aharoni: Co-Founder & CTO Daniel Sander: Head of Business Development & Marketing |
| Industry | Music |
| Services | Native song advertising |
| Slogan(s) | "Get your music played!" |
| Website |
feature |
| Launched | 22 July 2014 |
| Current status | Active |
Feature.fm is a native song advertising network through which artists can promote their songs inside music streaming services.[1] Artists' songs are played to people who are currently listening to streaming radio of the artist's style of music as an alternative to traditional audio ads. Feature.fm partners with streaming services to help them reduce audio ads and improve user experience by using native content as a source of advertising.
Feature.fm is currently funded by Star Farm Ventures.[2]
Partners
Feature.fm is currently partnered with 8tracks.[3]
Founders
Feature.fm was founded by brothers, Lior Aharoni and Zohar Aharoni.[4]
References
- ↑ Brown, Harley. "The 7 Up-and-Coming Music Companies Joining Silicon Alley's Tech Boom". Billboard.com. Billboard. Retrieved 10 March 2015.
- ↑ Star Farm Ventures
- ↑ Rosenberg, Jake. "Ad Revenue Growing From Mobile Streaming". Hypebot.com. Hypebot. Retrieved 10 March 2015.
- ↑ https://www.crunchbase.com/organization/feature-fm
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