Ember Records (UK label)

Ember Records was a British independent record label established by Jeffrey Kruger.

1950s to 1960s

In the late 1950s, the eccentric avid jazz fan Jeffrey Kruger, owner of the famous Flamingo Jazz Club, was looking for a new challenge. At the time, the British music industry was largely dominated by four major record companies (EMI, Decca, Pye and Philips) who, thanks to the lack of a national popular music radio station, found it easy to dominate the airwaves by buying slots on Radio Luxembourg. Therefore, the only way independent record labels could achieve success was by concentrating on specialist genres.

Kruger realised that considerable success could be gained if, rather than focusing on one specific musical genre, he instead focused on a plethora of them. Releases under the jazz, pop, R&B, beat, soul, rockabilly, and other genres followed and Kruger started to establish Ember as a major independent force in the UK. As Kruger explained:

I had the publishing on a Continental hit called ‘Banjo Boy’ sung by Jan & Kjeld, two teenage Danish boys. I got it covered by several artists but my contract stipulated that I had to secure a British release for the original version. None of the majors would touch it so I designed labels myself, had 250 45rpm singles pressed on a converted button press in Dagenham, and my Ember label was born. I didn’t know how you were supposed to distribute records so I drove round dozens of independent record shops selling them myself. Then I went down to BBC radio who reluctantly agreed to give it some airplay, and before I knew it distributors around the country were phoning me for copies of the single and we had a Top 40 hit.

The first major achievement and breakthrough for the label came when Kruger realised the British music fan's thirst for American music, and though the five major labels dominated the best licensing deals the US had to offer, some hot American independents did not yet have a presence. Kruger flew out to the US and did deals with, amongst others, 20th Century Fox (a major coup for an independent at the time), Sam Phillips, Harry Simeone Chorale’s ‘Onward Christian Soldiers’ label and Syd Nathan, boss of King and Federal Records in Ohio.

As Kruger recalled:

Syd was a small, heavy set man, kindly but shrewd. He met me at the airport and the first thing he did was to whisk me off to a World series baseball game where I tried not to look too bored! Eventually, after the game was over, we got down to business. I couldn’t afford big advances in those days and told him so but I think he saw in me some of my enthusiasm and chutzpah that he’d had as a young man, and he agreed to lease me some singles by Earl Bostic, the Platters and a few more. I sent him regular statements and (modest) royalty cheques, he leased albums by Bill Ward’s Dominoes, James Brown, Billy Eckstine and other top artists to Ember, and our relationship carried on happily for several years.

Becoming the first British label to set up its own distribution and pressing facilities helped Ember cement their place in the industry. By 1963, Ember had built up a roster of UK artists such as Matt Monro, the Dale Sisters,^[1] Grant Tracy and the Sunsets, and the duo John Shakespeare and Ken Hawker (recording as Carter, Lewis & the Southerners). The next big break came when composer, producer and arranger John Barry left EMI to join Kruger. During his time with Ember, he scored hits with pioneering folk duo Chad Stuart & Jeremy Clyde and ‘Christine’ by ‘Miss X’ (Joyce Blair).^[2]

As the decade wore on, the label continued to release records from across the musical spectrum, from film and TV themes such as the Liars (which established a young Nyree Dawn Porter) through to the noted soul 45s for which the label became renowned. These featured acts such as The Casinos, the Checkmates and Lou Lawton, Stax hitmakers the Bar-Kays, King Curtis and the Pac-keys.

On the recommendation of John Abbey, who set up the subsidiary soul label Speciality where some of those previous releases first appeared, Kruger gave a debut to the man who would go on to become Ember’s biggest hit: Glen Campbell. Despite a considerable investment from Kruger however, they, initially at least, struggled to achieve success.

"Glen seemed to specialise in songs about unfashionable American Towns”, recalls Kruger. “So it was no surprise that his next 45, and Ember’s first release of 1969, was called ‘Wichita Lineman’. What was a surprise was that this time we hit the jackpot. The record was unstoppable, hitting the Top Ten and sparking off a string of hit singles and LP’s for Glen.

It was around this time that the label became the first British independent label to have three of its singles at the top of the American charts.

1970s to present

As Ember moved into the 1970s it put out successful releases by Julie Rogers and Susan Maughan, and, through the release by Avengers actress Linda Thorson, the label proved, as they had with Twiggy years earlier, that she could have as much success in front of the microphone as she subsequently had away from it.

In 1979, after Kruger had continued to put an impressive number of soul releases by artists such as Ed Robinson, Tony and the Tyrones and golden oldies such as Gladys Knight, as well as new albums by PJ Proby and Johnny Otis, the label, essentially becoming a victim of its own success, was wound down. By this stage Kruger was involved with a number of other businesses in the music industry, not least becoming one of Europe’s leading concert promoters, and felt he could no longer dedicate the time to the label that he felt it deserved.

In 2009, Fantastic Voyage, a subsidiary of the Future Noise record label, started releasing a series of albums focused on the various genres Ember had promoted. This was to coincide with the fiftieth anniversary of the first Ember release and the thirtieth anniversary of the last.

Jeffrey Kruger died in Florida in May 2014, aged 83.^[3]

References