B4U Aflam

B4U Aflam is an Arabic-language 24/7 movie television channel, owned by B4U Limited. It shows Bollywood movies translated into Arabic. The channel was launched in 2014 to cater to the increasing demand for Bollywood in MENA.

B4U Aflam was launched with an aggressive marketing strategy and managed to capture hearts of Arabic viewers in a very short span of time. The channel was the first Pan Arab movie channel to do a special execution on the biggest outdoor site in KSA and has done customized innovations on local radio stations in KSA to gain attraction from viewers. In short span of 18 months the channel climbed to top 25 Pan Arab TV channels as per IPSOS report.

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